Ferrari Interior Designer Says Touchscreens Are the Wrong Tech for Car Interfaces – What It Means

ound 15 mpg combined – a figure that could inch higher with a simpler interior. Price & Rivals Ferrari’s move may influence other high‑end brands. If rivals fol. Complete details, specifications & price comparison.

Bottom Line Up Front

Ferrari’s chief interior designer, Luca Luce, says touchscreens are the wrong technology for vehicle interfaces and suggests a return to physical controls.

Design & Looks

Luca Luce argues that touchscreens distract drivers and dilute the tactile pleasure of a sports car. He points to the iPhone’s success as a reminder that sleek glass isn’t always the best fit for a cockpit where focus and speed matter. Luce proposes analog dials, dedicated knobs, and haptic‑feedback buttons that let drivers keep their eyes on the road.

Performance & Mileage

While the debate is about design, it indirectly impacts performance. Removing a large screen can shave a few kilograms, and fewer electronic components mean less power draw, which translates to a marginal boost in fuel efficiency. For a typical Ferrari, expect around 15 mpg combined – a figure that could inch higher with a simpler interior.

Price & Rivals

Ferrari’s move may influence other high‑end brands. If rivals follow suit, the market could see a split: luxury EVs that cling to massive touch displays versus performance‑focused marques that revert to analog. Pricing likely stays premium – a stripped‑down interior won’t drastically cut the $200k‑$250k price tag of a modern Ferrari.

Key Specs Overview

EngineMileage (mpg)Price (USD)Top Features
3.9 L Twin‑Turbo V8~15$220,000
  • Analog instrument cluster
  • Physical shifter and steering‑wheel paddles
  • Minimalist touchscreen (optional)
  • Haptic‑feedback controls

FAQ

What did Ferrari’s interior designer say about touchscreens?

He called them the “wrong technology” for vehicle interfaces, favoring physical controls that keep drivers focused.

Will other car makers abandon touchscreens?

It’s too early to tell, but the comment may encourage performance‑oriented brands to reconsider heavy reliance on glass displays.

Is a Ferrari without a large touchscreen cheaper?

Not significantly. The core cost of a Ferrari comes from its powertrain and brand premium, not the size of the screen.

What do you think? Share your thoughts in the comments below.

Source: Read Official News


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